Set the Scene:
Let’s start with some questions to connect your everyday life to the subject of Unilever’s role in society. Please consider the following:
- How often do you use products from companies like Unilever in your daily life?
- Have you ever thought about the impact of your purchasing decisions on the environment and society?
- Do you think companies have a responsibility to balance profit with social and environmental causes, or should their primary focus be on generating profits?
- Can you think of any companies that you believe prioritize social responsibility and sustainability?
- How do you think consumers can influence companies’ priorities through their purchasing decisions?
Featured Image Analysis & Prediction:
Look at the featured image and consider the following questions:
- What do you see in the image?
- What do you think this activity will be about based on this image?
- How does the image relate to the topic of Unilever and its role in society?
Introduction:
Please read the introduction to the activity, which provides an overview of Unilever’s history, operations, and controversies.
Video Engagement:
Watch the video associated with the activity, available at https://www.youtube.com/watch?v=gCNsYWgY7ZE. Pause the video at the following strategic points and consider the discussion questions:
- Pause at 2:00 minutes: What are your initial thoughts on Unilever’s business practices and commitment to social responsibility?
- Pause at 5:00 minutes: How do you think Unilever’s dominance in the market affects its ability to prioritize sustainability and social responsibility?
- Pause at 8:00 minutes: What do you think are the most significant challenges facing Unilever in its efforts to reduce its environmental impact and improve sustainability?
For more information on the activity, visit the original post at https://maestrocursos.com.br/quizzed-esl-activities/the-rise-of-consumer-goods-giant-unilever/.
Vocabulary and Grammar Focus:
Review the key vocabulary and grammar focus sections, which cover terms such as “multinational corporation,” “monopoly laws,” “price fixing,” “sustainability,” and “corporate social responsibility.” Practice using the subjunctive mood to express doubt and uncertainty, as demonstrated in the grammar quiz.
Assessment and Conclusion:
Complete the vocabulary quiz and grammar quiz to assess your understanding of the material. Consider the following questions to conclude the activity:
- What are your thoughts on Unilever’s role in society and its responsibility to balance profit with social and environmental causes?
- How can consumers influence companies’ priorities through their purchasing decisions?
- What do you think are the most significant challenges facing companies like Unilever in their efforts to prioritize sustainability and social responsibility?