CP: He Turned His Father’s Local Bakery Into Billions!

Class Plans
Featured Image

Set the Scene:

Let’s start with some engaging questions to connect your everyday life to the subject of the activity:

  • Have you ever tried Ferrero Rocher or any other products from the Ferrero company? What do you like about them?
  • Do you have a favorite chocolate brand or type of chocolate? Why do you prefer it?
  • Have you ever heard of the story behind the Ferrero company and its founder, Pietro Ferrero? What do you know about it?
  • How do you think a small bakery can turn into a multi-billion dollar company! What factors do you think contribute to such success?
  • What do you think is the most important aspect of building a successful brand, such as Ferrero Rocher?

Featured Image Analysis & Prediction:

Look at the featured image and answer the following questions:

  • What do you see in the image?
  • What do you think this activity will be about based on this image?
  • Do you think the image is related to the Ferrero company or its products? Why or why not?

Introduction:

Please read the introduction to the activity, which tells the story of Pietro Ferrero and the Ferrero company.

Video Engagement:

Watch the video associated with the activity, available at https://www.youtube.com/watch?v=dfPCougMl8U. Pause the video at the following points and discuss the questions:

  1. Pause at 2:00 minutes: What do you think is the key to the Ferrero company’s success? Is it the quality of their products, their marketing strategies, or something else?
  2. Pause at 4:00 minutes: How do you think the Ferrero company has managed to expand globally and become a household name? What role do you think innovation and adaptation have played in their success?
  3. Pause at 6:00 minutes: What do you think is the most interesting or surprising fact you’ve learned about the Ferrero company so far? Why do you find it interesting or surprising?

For more information about the activity, visit the original post at https://maestrocursos.com.br/quizzed-esl-activities/he-turned-his-fathers-local-bakery-into-billions-2/.

Output Requirements:

Please ensure that you have completed all the tasks and discussions as outlined in the class plan. Your output should demonstrate an understanding of the Ferrero company’s history, products, and success factors, as well as your ability to analyze and discuss the featured image and video content.